Technology Strategy
Understand what you have. Build a better plan.
- Technology assessments
- Technology strategy
- Technology roadmaps
- Software selection
- Vendor reviews
- Technology budgeting
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Technology Services
Everything we do falls into six areas. The first four run in order: work out the plan, put it in place, use AI where it earns its keep, then keep it working. The last two are about being found by customers, and about learning to do this yourself.
Our six service areas
Technology Implementation
Turn the plan into something that works.
- Business software setup
- Customer management (CRM) setup
- Connecting systems
- Websites
- Custom applications
- Cloud solutions
AI and Automation
Use AI where it genuinely helps you.
- AI strategy
- AI implementation
- Workflow automation
- AI assistants
- Document reading
- Customer follow-up
Technology Optimization
Keep it working as the business grows.
- System tune-ups
- Process improvement
- Technology audits
- Cutting duplicate software
- Lower monthly costs
- Ongoing advice
Advertising and Local Visibility
Get found by the people already looking for you, then actually catch them.
- Google Business Profile
- Local Services Ads
- Google Search and Maps ads
- Ads targeted to an area
- Reaching past website visitors
- Local search results
Websites and Social Media
A site that works, and pages people can actually reach you through.
- Small business websites
- Simple or full featured
- Landing pages
- Contact forms that actually reach you
- Google Business Profile
- Facebook and Instagram pages
Technology and AI Coaching
Or we teach you to do it yourself.
- A standing appointment
- At your table or on video
- Letters and writing
- Forms and paperwork
- Cutting through the noise
- Staying in touch
How the work happens
No two businesses have the same problem, so we do not sell the same answer.
Most of the value here is not writing software. It is asking the right questions, working out what is really going on, and then finding the shortest honest way to fix it. Sometimes that is a big build. Very often it is not.
You tell us what is wrong, in your own words
No technical language needed. “Thursdays are a mess” is a perfectly good place to start.
We find the real problem
What you notice is usually a symptom. The cause is normally one step upstream of it.
We research it properly
Tools, vendors, real prices, what other companies your size actually use, and what it would take. This is the part you are paying for.
You get choices, not a product
Usually three: the cheap fix, the right fix, and the one that changes how the business runs. Including the times the answer is to buy nothing.
We put the right people on it
Whoever that job actually needs, arranged and managed by us, so you keep one phone number.
We check whether it worked
If you did not get hours back or money back, it is not finished.
Ways to start
Start with a free conversation. Go further only if it is worth it to you.
Four ways to work together, from free to fully hired. You know every price before any work starts, and you only move up a step when you can see why.
A Free Conversation
Free · 30 minutes
Coffee here in St. Augustine, or a video call if that is easier. You tell us what is not working. We ask questions. Nobody sells you anything.
- Thirty minutes, in person or on video
- Plain English. You do not need to know what any of it is called
- You leave with at least one thing you can go do yourself
- If we are not the right people to help, we will say so and point you to someone who is
Book the free call
Free every time. Not a trial offer, and not a sales call.
Technology Briefing
$300
We spend an hour together on your business. Then we go do the research and come back with a written report you could act on tomorrow, with or without us.
- A one-hour working session, in person or on video
- Hours of real research on your business, not a template
- A written report within one week: what to do, in what order, and what it costs
- Every recommendation is something you can actually do
Book a $300 briefing
Credited back in full if you hire us within 30 days. Add $200 and we turn it around the same day.
Business Deep Dive
Quoted for your business
We come into your business and look at all of it: your people, how work moves, your software, your data, your systems and your equipment. You get a plan you own.
- Time on site with you and the people doing the work
- Every finding sorted into one of six answers: keep, replace, connect, automate, add, or skip
- A 90-day plan in order, with real budget numbers
- The plan is yours to keep, even if you never hire us to build any of it
Start a deep dive
A fixed price, agreed before we start, at market-friendly competitive rates. Your briefing fee comes off the total.
Build and Ongoing Help
Quoted for your business
When you want it built, not just planned. Most jobs are scoped to be finished inside two weeks, at a fixed price you agreed to before anything started.
- Software setup, connecting systems, automation, custom tools and websites
- Most projects finished within two weeks
- Training, so your people own it instead of depending on us
- Optional monthly help: someone to call, without adding a salary
Talk about a project
Ongoing help is quoted month to month. Leave any time with 30 days’ notice.
- A fixed price, agreed before any work starts
- Market-friendly, competitive rates
- Most builds finished inside two weeks
- Your briefing fee credited toward what comes next
- No long contracts and no surprise invoices
Beyond the briefing, work is quoted job by job, because no two businesses need the same thing. For comparison, firms that do this work usually charge $2,000 to $5,000 just to look at your business and $150 to $350 an hour after that. We quote against those numbers, not above them. How pricing works
Who we work with
By trade and profession
Contractors & ConstructionLeads, bids, job tracking, field-to-office handoffsHVAC & Home ServicesDispatch, five inboxes, emergency triageProfessional ServicesProposals, onboarding, recurring deliverablesLaw FirmsIntake, document handling, matter statusAccounting & CPA FirmsClient documents, season capacity, chasing paperworkReal EstateLead speed, transaction coordination, listingsHealthcare & ClinicsScheduling, referrals, forms, front-desk loadOther Small BusinessesEverything that doesn't fit a category
In plain terms
What First Coast Group is
First Coast Group is a technology consulting and technology enablement firm serving small and growing businesses. The company helps clients evaluate, select, implement, integrate, and optimize business technology. Services include technology strategy, software selection, system integration, websites, custom software, cloud solutions, AI implementation, workflow automation, and ongoing technology advisory. First Coast Group focuses on finding practical technology solutions based on each client's business needs rather than selling specific technologies.
We serve small and growing businesses in St. Augustine, Jacksonville, Gainesville, Palm Coast, Ponte Vedra and the surrounding Northeast Florida counties of St. Johns, Duval, Clay, Flagler, Alachua and Putnam, and we work remotely with businesses elsewhere in Florida. Consultations are available in English and Spanish.
Let us work out what you actually need.
Thirty minutes, free, and nobody pitches you at the end. Bring us the part of your week you hate and we will tell you honestly whether technology can fix it.